Brand strategy with backbone (and a little sparkle)

DESIGNED FOR

IMPACT         

Let’s build something real.

Chief Brand Architect leadership, custom websites, and strategic campaigns for growing businesses. Strategy-first, execution-focused, and backed by reporting you can actually use. AI-fluent, human-led.

BOOK A CONSULT

STRATEGY-FIRST MARKETING

for businesses ready to stand out.

Woman-Owned • Founded 2013 • Award Winning • BBB Accredited • Distinguished Squarespace Circle Member • 175+ Human-Built Websites

Trusted by busy teams who need a partner, not another vendor.

AI-fluent, human-led.

Websites + SEO/AI SEO (Squarespace / WordPress / Wix / Custom)

Social Content + Meta/Google/
LinkedIn Ads + Analytics + Analysis

Brand Alignment +
PR + Email Campaigns

Graphic Design + Quality
Brand-Consistent Collateral

We turn “we should really update our marketing” into a sharp website, cohesive visuals, and a marketing  plan that moves the needle.

Big-picture strategy.
Small-team attention.

ABS exists because most businesses don’t need a giant agency. They need an experienced partner who can see the whole board, make smart moves, and execute.

  • Strategy first, always (no random tactics)

  • Design that’s polished, not templated

  • Clear deliverables, clear deadlines

  • Reporting that ties back to goals (traffic, leads, sales)

Our Work

Speaks for itself. But they say an image is worth a thousand words, so please take a look.

OUR PORTFOLIO

Meet ABS

Founded by Afton Baily Griffin in 2013 to give small businesses access to senior-level strategy without the agency bloat. In 2017, Afton was joined by her sister, Brooke Clark Baily via an expansion of ABS to North Texas.

Past work spans consulting, brand leadership, and cross-functional project management, so your marketing isn’t just pretty, it’s organized. Read more.